Unplanned factors affecting demand may include:

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Unplanned factors affecting demand typically include unexpected occurrences that impact consumer behavior. Environmental changes or disasters fit this description as they can significantly alter consumer preferences and needs. For example, a natural disaster could lead to increased demand for certain goods, such as food, water, or construction materials, due to immediate requirements for recovery and survival.

In contrast, strategic marketing campaigns and seasonal promotions are planned activities designed to influence demand positively, while increases in production capacity relate more to the supply side of the market rather than affecting consumer demand directly. Thus, while they may impact the overall market, they do not constitute unplanned factors that disrupt or unexpectedly change demand in the same way environmental changes do.

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