Market-oriented industries prioritize which of the following?

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Market-oriented industries emphasize the importance of being close to their customer base, which is why the focus on closeness to the market over access to raw materials is crucial. When businesses prioritize location in relation to their market, they can reduce transportation costs, respond more quickly to consumer demand, and enhance customer service. This is especially vital for products that are perishable or for those where consumers expect quick delivery.

In industries where customer preferences and market responsiveness play a significant role, such as retail or food production, being situated near the target market helps businesses maintain a competitive edge. Companies can adapt their offerings quickly and effectively to changing consumer demands when they are located near their customer base.

While access to raw materials, global production capabilities, and minimizing production costs are important factors in industrial strategy, they do not take precedence over market proximity for businesses that are primarily focused on serving local or regional markets while being responsive to consumer preferences.

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